The Bellechasse Identity Logo is Making Its Way…
In 2024, I proudly announced CDL’s role as the first global promoter of our Bellechasse identity. This trend seems to be continuing in 2025! Like major companies that incorporate their logo on various occasions, the Bellechasse identity logo now appears on our communications and advertising materials.
Our first identity signature aims to distinguish the charter of the Corporation acéricole identitaire de Bellechasse, founded in 2020. The second signature highlights our heritage as the Cradle of Maple Syrup Production and its technology. The third, unchanged since 2017, emphasizes our current status as the World Cradle of Maple Syrup Technology.
This last signature was notably showcased on a magnificent banner during the launch of my fifth book, The History of Maple Syrup Production and Sugar Makers of Bellechasse, held during CDL’s 2024 Saint-Lazare Head Office Open House. It could also be seen on CDL’s parade float during the village parades in Saint-Lazare and Sainte-Claire.
In March 2025, the Bellechasse Maple Corporation will inaugurate a new tradition: a springtime event dedicated to showcasing our maple identity. This annual presentation, centered around the ceremonial tapping of maple trees, will allow the public to discover the pioneers who have shaped our history since 1716, an identity officially revealed in 2017. The first edition was a great success on March 21, 2025, at Parc du Massif du Sud in Saint-Philémon!
“CDL is proud to be associated with this initiative as an official partner, thereby helping to promote this unique heritage.”— Vallier Chabot, Co-owner and General Manager of CDL
